At Westlake Packaging, we specialize in developing packaging solutions for treatment and cosmetics lines including hair care, skin care, fragrance and color cosmetics.
We represent the most accomplished manufacturers in the treatment and cosmetics packaging industry. We are partnered with companies that engineer sterling levels of functionality and performance, along with aesthetically outstanding, award-winning design.
Since our founding in 1991, we have worked with many of the world’s leading brands to help develop new products and to reinvigorate existing lines. We have also helped many new companies usher their first products into the marketplace.
Our offered services all stem from our belief that packaging should be part of a broader marketing and branding effort. This is because the package is the product, before it is opened.
We work with you to develop options for your product line, based on aesthetics, technical considerations, and budgetary parameters. Our art department can then create basic renderings of these alternatives to guide you in more properly assessing their shelf impact.
If your product’s brand strategy is already in place, then we can work within that strategy to help you visualize and communicate your brand’s “personality.” If you are still working on developing your brand, we can assist in all levels development.
Please contact us for more details.